ROK launches world’s first converged mobile and PC subscription-free TV service – FreeBe TV

Not content with offering a free mobile TV service to GPRS handsets, ROK has gone one step further – offering those TV channels free to PCs, with a PC-enabled version of FreeBeTV, the world’s first subscription-free mobile TV service – available from today, Wednesday 18th October.

IPTV FreeBe TV is a desktop application which offers instant access to a range of channels without a net browser. There’s currently 12 free channels, including live news, music and sports. Free, ROK believes, is the only way encourage mass-market adoption of mobile and IP TV services – leaving advertising to sort out the revenue generation, with the mobile networks still picking up their percentage from the mobile data charges. ROK hopes the added PC service will encourage people to shift their viewing habits away from the traditional TV – considering both the PC and mobile as standard viewing tools.

In the longer term, the company plans up to 500 channels, but if you want to view the initial 12, you can download the application now. Windows only I’m afraid – and you’ll need Real Player.

Find out more at the FreeBe TV website