My bluebook – online back-up for O2 phone customers

If you’re an O2 customer worried about losing your mobile data, you might want to try My bluebook, a new service that allows customers to store personal information through a free, web-based account.

My bluebook can keep track of contacts, text messages, pictures, and video clips for personal reference or as a means of sharing with friends and family. According to O2, 80-85% of mobile users surveyed want to be able to back up their contacts easily, 25% want to be able to backup photos, while 10-15% want to store their sms messages securely.

If you want to upload data, it’s just a matter of dialling a number from your mobile phone. The company intends to extend the service next year, so users can backup address books automatically.

O2 website