2007 in Review No. 4: Nokia became a services company
Part of our series of festive posts looking back at the key happenings in 2007…
Well, that’s not strictly true. Nokia announced plans to become a services company, rather than a handset firm. By which they meant they’d place more focus on mobile content and services, rather than just flogging handsets and letting operators take care of the content side.
Nokia’s Ovi scheme is at the centre of this new strategy, an umbrella brand which brings together Nokia Music Store, N-Gage games, mapping and location services, and anything else that involves mobile services. It’s set to launch next year, and could position Nokia as a rival to Google and Yahoo.
That’s if they get it right though. Nokia hasn’t always enjoyed unstinting praise for its efforts at mobile services, and ended the year by announcing an embarrassing delay of its new N-Gage games platform – a key plank of Ovi.
Check our other 2007 In Review posts by clicking here
2 comments
which one would be the end key the red one?
Nokia as a manufacturer is a legitimate market leader. I guess it will do better in services as well.
Comments are closed.