App of the Day: Zavvi let you "See It, Snap It, Snag It" using visual search

Ever been out and about and spotted an advert for a film or game you fancy buying? Thanks to the new Zavvi iPhone app you’ll now be able to purchase the gear there and then, direct from their online store.

It’s all done using visual search; simply take a photo of the the item you’d like to buy using the app, and it’ll search Zavvi’s catalogue of over 500,00 products to see if they have it in stock.

The app also features exclusive deals and vouchers, which you can access by shaking your handset whilst the app is open.

Richard Chapple, Commercial Director of The Hut Group said: “We’re very excited about the new Zavvi.com app. We’re connecting social media, magazines, billboards and brands and bringing the world of entertainment to customers at the touch of a button.”

You can grab the app for free by clicking here. Check some shots of the app in action below.