Virgin Media Premiere tariff offers unlimited data, texts and landline calls for £21 a month

Virgin Media have revealed their most attractive mobile tariff yet. For £21 a month, the Premiere tariff offers unlimited texts, data allowance and UK calls to landline phones, as well as 2,500 any network minutes.

The tariff also offers free mobile insurance to customers who lose or have their phone stolen, as well as entitlement to Virgin’s Mobile Rescue service, which backs up contact details and helps customers lock and locate a missing handset.

All Virgin Media handsets also come with the “My Account” app that lets users track data and minutes allowances. But that hardly seems necessary given the generous nature of

“When we launched over ten years ago as the world’s first mobile company of its type, we revolutionised the market, and this is another such landmark,” explained Jamie Heywood, director of mobile at Virgin Media.

“As people look for the best value, we’re rewarding loyalty with some amazing tariffs with unlimited offerings that our customers can enjoy without worrying about hidden extras, as well as helping to combat bill shock.”

It’s a very tempting tariff indeed. When it comes to the competition, the only real rival is the slightly more expensive “The One Plan” from Three. For £25 there (on a pay monthly deal) you get all-you-can-eat data, 5000 texts and 2000 minutes, with the benefit of not being tied to a lengthy deal.