Kodak's new Easyshare Z915 is defiantly average in every area but one – its zoom. Zoom is often overlooked in favour of megapixels when it comes to cameras, but Kodak has managed to cram in a 10X image stabilised optical zoom into this model.

Aside from the zoom, there's a 10-megapixel sensor, a 2.5" LCD, and an SD card slot. It takes AA batteries, strangely, unlike the onboard rechargable which is more standard these days. There's also some sort of light analysis system that'll auto-adjust camera settings to deliver the best picture.

It's available in red, blue, black and grey, costs £180, and will be available in May.