Tag: Adblocker
Ad-blocking software is ‘the Napster of the advertising industry’
Blocking adverts on the internet is the equivalent of theft, according to the chief executive of PageFair. Sean Blanchfield, who is also the founder of the anti-adblocking company, described adblockers as “like the Napster of the advertising industry”. “[Adblocking] is really concentrated on exactly the kind of people that advertisers are targeting - millennials," he…