Tag: digital uk
Retailers need to improve advice on digital TV switchover, research suggests
According to recent research by Digital UK, the independent body implementing the UK’s switch to digital TV, there are too many electrical retailers giving poor information about the digital switchover.
Their research found that, while 69% of stores were using the ‘digital tick’ logo, only 32% could accurately explain it. 56% of stores couldn’t explain what would happen to analogue recorders at switchover, while only 27% ran a postcode check on their customers’ reception options.
Digtial UK provide Switchover Map
Digital UK, the lovely people constantly reminding us about the switchoff of analogue TV between 2008 and 2012, have released a handy little map to show you exactly when your particular region will no longer be able to receive analogue…