Tag: fantasy baskets
Over £39 billion of items left in online baskets over last year, study claims
Commitment-shy shoppers have abandoned £39.4 billion worth of items in what has been dubbed online ‘fantasy baskets’ in the last 12 months – more than doubling since 2018. A study of 2,000 adults found high delivery costs (37 per cent), cyber window shopping (26 per cent) and lengthy authentication processes (24 per cent) are key…