Tag: m-retail
Online sales via mobile devices slow as smartphone growth falters
Online retail sales increase of 12.8% year-on-year (YoY) in August Month-on-Month (MoM) decrease of 1.7% from July, notably lower than last year’s drop of 4.8% M-retail growth (mobile retail) was at an all-time low of just 10% YoY Online only retailers outperformed multichannel retailers (14.0% vs. 10.8% YoY) Overall market conversion rate is 4.7%, compared…
Smartphone spending fuels highest ever monthly online retail sales growth
Strong Black Friday sales help boost November online spend 40% month-on-month Sales made via a smartphone grow 97% year-on-year A record 32% of all m-retail sales were made from a smartphone in November Multichannel retailers record just a 4% YoY increase in sales, compared with online-only retailers at 24% The latest figures from the IMRG…