If you have nothing else to do and happen to live within smelling distance of the urine-soaked alleyways of central London, go check out the Orange store in Carnaby Street.

Tech/design/media agency “The Alternative” has created an interactive window display thing, that uses motion capture – and lets window shoppers browse the currently available Orange mobile phone text/minute packages by waving their arms about in the street like one of London’s particularly crack-addled tramps.

Here is a photo of some slightly confused people wondering what’s happening and what the point of it all is, and probably what’s it’s ever going to be “for”: